Showing posts with label brief 3. Show all posts
Showing posts with label brief 3. Show all posts

Tuesday, 22 November 2011

Vintage halloween images








Vintage image sourcing

The Hyde park social ahas a retro vibe to it - mainly down to the dated decor comprising of bold 60s/70s/80s wallpaper patterns and miss-matched furniture. I want to use vintage images as the basis for the promotion as I feel that this will very much appeal to the target audience and reflects the atmosphere of the social.
























Hyde Park Social Club reviews

These are the only two reviews I could find on the Social and unfortunately they are not glowing - however I myself am part of the market research in that I know from working there that the social has a huge fan base and a lot of loyal customers who love it 'warts'n all'. For this reason I quite like the idea of promoting it through its 'bad' reviews, as the things mentioned in these articles are the precise reasons why people like going there.