sourcing typeface

I have been researching what font Waitrose use and this was the most conclusive answer I could find! I managed to get hold of Futura Md.

Typeface exploration

These are some typefaces that I have been looking at for inspiration for 3d type. I think that these highly decorative typefaces explain the aesthetic that I want to achieve.
(fonts sourced from MyFonts.com)

Typeface experiments

I have been experimenting with possible typefaces for my cracker mail outs. I want something friendly and inviting and fairly lighthearted.